5th Dimension: Win Plan
“Everyone has a plan until they get punched in the mouth” – Mike Tyson
In competitive deals, nothing ever goes according to plan. That’s why planning process is so important!
Dominant Win Plan – Module 14
When you have plenty of resources & time at your disposal, try the pay attention + demonstrate patience combo to create 'unfair advantage'.
Roll-up-your-sleeves approach will keep you ahead in the end.
Roll-up-your-sleeves approach will keep you ahead in the end.
Guerilla Win Plan – Module 15
When you are up against a 'Big Dog' and you are small, your odds going into the deal are low. Learn to use your weaknesses as strengths.
Such as, make buyer think Big = Slow, Small = mobile/nimble. They're exposed & you're hidden
Such as, make buyer think Big = Slow, Small = mobile/nimble. They're exposed & you're hidden
Me-Too win plan – Module 16
And then there are crowded fields with no clear favourite. It can happen in 'Red' or 'Blue Ocean' situations. Plan for directional progress
Increase your longevity in the sales cycle. Avoid getting eliminated until there is an opening to differentiate.
Increase your longevity in the sales cycle. Avoid getting eliminated until there is an opening to differentiate.
5th Dimension Package
The plan is simply a way to show the path of how to win a deal or an account through the obstacles
Only fight battles you know you can win.
Only fight battles you know you can win.
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